Simply chocolate is truly simple.

An old city, with a new chocolate

Simply Chocolate is based in Copenhagen. Up here it’s too cold to grow cocoa beans. But it´s hot enough to have a love affair with great chocolate. Copenhagen is a very old city with a highly vibrating pulse and plenty of room to nurture a new kind of chocolate. Since we began in 2011, a lot of people have shared our desire. Not just for what we do, but apparently also for how we do it. We appreciate that.

And how do we do it? Well, we just add a bit of new to the traditional, and there you have the best of both. New Nordic urban gourmet chocolate in a beautiful marriage with old production traditions for handmade goodies. In a historic setting even.

This is as good as it gets!


The best from nature, we just take the credit

Well, we’re named Simply Chocolate, so it’s not that complicated. We create chocolate that tastes good. We wanted to make a product that not only your mouth but also your body would love and therefore we are very picky when it comes to our ingredients. We don’t use laquer, artificial colourings or additives in our chocolate. Life is too short for that. On the other hand, we didn’t want to make boring, plain chocolate.

With that in mind and in order to become the most modern, cool and tasty chocolate brand in Scandinavia (now in Europe) we are continuously working to develop and discover any opportunity for great taste within the headline of only natural ingredients.

We use quite a lot of time learning about our ingredients and how they were born and grown. We believe you can taste the love and care we and our suppliers put into the ingredients. Chocolate is for many a guilty pleasure but with no artificials we think Simply Chocolate is a little-less-guilty pleasure.


Back-to-basics, with a twist of humour

At Simply Chocolate, we believe that true chocolate love takes a hint of something new and a twist of humour. We enjoy making fun events and using statements that put smiles on people´s faces.

However, the basics will never be compromised. The quality and the taste of the chocolates must be of absolute superiority, and the ingredients all natural. Always. To underpin that, all of our chocolates are hand-made by our experienced chocolatiers.

Humour and genuine craftsmanship in one. It´s state of the art.

We know who are the happiest employees in the world.

Head of sale and marketing

Lars Knudsen

Head of Sales

Chocolate crush: Rich Arnold. The absolut best protein bar in the World and it’s 100% natural. What’s not to love?

PR manager

Anna Ellegaard Buch

PR and Marketing Manager

Chocolate crush: Fresh Freddie. I am a sucker for the combination of mint dark and chocolate. And the crunchy spelt inside is SO good!


Birgitte Gosvig Hansen

Sales Coordinator

Chocolate crush: Crispy Carrie. She is my favorit, sweet with a hint of salt. Fantastic to a cup of coffee!


Lars Fink Rasmussen

Brand Manager

Chocolate crush: All of them!. Our chocolate bars are not just chocolate bars – they are personalities wrapped in beautiful colored foil … and I just love them all!

Export Manager

Christine Tangdal

Export Manager

Chocolate crush: Rich Arnold. Arnold is my un-guilty guilty pleasure. He is unbelievably delicious and half the amount of calories as other chocolate bars (so I can eat twice as much – hallelujah!)


Jesper Rahbek

Head of Production & Development

Chocolate crush: Dark Marci. In my opinion: simply the best marzipan bar in the World! And through my life with chocolate developing, I have made and tasted quite a lot!


Michael Suse

Supply & Demand Planner

Chocolate crush: Crispy Carrie. Best bar ever made!

Production manager

Karina Olsson

Team Leader Production

Chocolate crush: Grainy Billy. Coconut and chocolate is a match made in heaven and the mixed in cranberries makes it really pretty to look at as well.


Kenneth Egsgaard

Head of Finance

Chocolate crush: Grainy Billy. Whenever I’m in a mood for chocolate (which happens quite often), I always go for Grainy Billy – coconut, cranberries and dark chocolate is just the perfect combination!


Jacob Harbo Olsen

Travel Retail Manager

Chocolate crush: Grainy Billy. Grainy Billy is like no other chocolate bar I have ever tasted. The center of coconut swirled in white chocolate is just so smooth and creamy. Perfect balanced with the rich chocolate and cranberries makes me think of an all-time classic ice cream from my child hood.


Niels Østenkær


Chocolate crush: Salty Fred and Speedy Tom. Sunday on the couch with a cup of coffee Salty Fred is my favorite. On a busy Monday, Speedy Tom is my best friend.

Coordinator for Shops and Marketing

Maren Collin Røssberg

Retail Manager

Chocolate crush: Salty Fred. The combination between the rich dark chocolate and the salty pieces of roasted almonds makes my day, any day!

Key account Manager

Henrik Valentin-Hjorth

Key Account Manager

Chocolate crush: Grainy Sue. Caramel, peanuts and dark chocolate. Need I say more?

Business controller

Morten Ramsgaard

Business Controller

Chocolate crush: Dark Marci. I simply love the combination of dark chocolate and the sweet marzipan with a little bite to it.


Christian Hasselsteen

Accounting assistent

Chocolate crush: Speedy Tom. When the wind is strong on my bike ride home, I call forth the power of Tom to carry me home.

Quality manager

Karima Hornstrup

Quality Manager

Chocolate crush: Fresh Freddie. Freddie combines some of my favorite flavors in a chocolate bar: Super fresh mint and dark chocolate with depth. The green wrapping is an extra bonus cause it´s just so pretty!